On Page Optimization in SEO
Getting a good ranking in search engine that has not been the easiest thing many Search engines are increasingly traveling smarter every day and so bright. While this is more good content to the top of the competition.
On page optimization is one of the very first steps in SEO that every webmaster should be questioned. It may not even take you an hour to learn and how some of these. Page optimization techniques. However, you may ask me why that is so important? – Good if you can indeed say that appropriate action on สำ optimization. For your site, you can not only rank well in search engines but also, Can increase the overall readability of your site for your visitors.Below I have tried to conclusion that the most important part in increasing the technical page. Performance for you. You can use some of these if not for your site a better exposure to Search engine as well as increase the rate your overall CTR (click-through-rate) ratio.
1 title Optimization
Website title tag is far the most important element in improving the performance page. Title tags should have short but enough to explain your visitors to identify you and your business. Tags title is first displayed and indexed by the search. So natural is the very important – of thousands of search results to see, your site name is appealing enough for him to want to find out more. On the other one’s appealing to your name with a search engine to rank you above the thousands of other similar sites you like.
What’s important to include in the title:
* Your name / business name / site name: This is very important for breading offer if you feel that your customers can find your brand name is also over. It will bring benefits in your name.
* Keywords: If you want to rank for certain keywords is always a good part of them in the tag title. Name tag and a taste of your site’s content. So if you sell pizza online, you can include keywords like – ordering pizza home delivery of pizza, etc. tags title. Not too many officers in the name of your keywords. Write the title to read people and also good for search engines. (Such as Domino’s pizza, order pizza online for delivery – Dominos.com).
* Include your 1-800 or toll-free number: Some may disagree with me on this but I think including your phone number in the title tag will help your visitors to directly Action! It also allows you to view a site of more professional and legit when displayed in the SERP (Search Engine results page) Search is likely to ‘click’ on the phone number attached with the unconscious mind because they will be on display. Genuine business and support. If you do not want to include your number in your title tag or included in your meta description, which gives you almost the same benefits.
2. meta tag optimization.
Site of meta tags may not be as important as prior use, but I feel that meta – Description is what you can not just ignore. Meta description of your site should have a brief description of your site and highlight areas. Services that your business system is only a small piece of text can be considered. If a sales code search will find it appealing and click inside your page to find out more. But if your meta description is too general and not writing is too good an opportunity Well your site will be ignored.
What’s important to include in the meta description:
* Point of Sale – tell your customers what they want to hear through the site. Your meta description and you will definitely get some advantage over others in the SERP. Example – if you sell ‘is web hosting’ as well as the phrases such as “Host only from 0.99 U.S. dollar” may result in more clicks and visitors because of your description matches Search by taste exactly the user
* Keywords – including some of the keywords that will give you the benefit of Google is involved in mechanisms.
* 1-800 number or toll-free – if you have not included this in your name can be included fairly in your meta description, if users have Skype installed on any number in the browser. Sir click that will result directly from Skype calls, so the floor if your number appears in the meta description of some of the customers. You may just want to call you directly instead of through to your website.
3. the important tag HTML.
It is necessary for you to highlight some of the sites you want your readers to see, there are several HTML tags that you can do that. Example – Header tags [h1] [h2] [h3], Bold [strong], italic [em], etc. text within your header tags (such as [h1]) to very important by search engines. . Typically, you can use them to customize the page or post the names of important sites.
Header elements:
* Subject 1: Heading 1 should be used to determine the most important part of the page. Heading 1 is usually used for site names or headers of the message.
* Subject 2 and 3: Heading 2, and 3 can be used for a page / post title or the main page. Separate your content with a good header that follow your site more. More detailed and easy to use.
Text style:
* Bold: You can dare (for example, [strong]), some important terms that high. Sometimes whether to bold your keyword. However, you may be overdoing penalized.
* Italic: You can use the [em] tags to highlight certain words that appear in italic.
* Price: This is useful when you’ve received from people quoting.
4. increase the effectiveness of keywords additional anynonyms.
Your website content must be updated such a way that can fit Equation and the search engine of your readers. Packing your site with too many keywords will make your website. Can read it. So you have to sort of balance between your keywords and your content.
Key elements of optimizing your keywords:
* Research: Do not study right before you decide on your keywords. Are issued a free tool that lets you do keyword research. Some of my personal favorites are: SEObook suggestions keyword tool keyword tools of Google AdWords and Overture keyword tool.
* Density of keywords: Try a keyword density medium so that will help your search engine. To verify that the page is indeed relevant and related keywords. You are targeting.
* Synonyms and related keywords: people I’d like to use synonyms instead of the higher density of keywords. This content will help me sound natural, but also help in SEO.
* Distance keyword: it usually better to target some long tail keywords for the next rank. Between keyword research, you should be able to collect some good long tail keywords. Can optimize your site for. But you can also occur on your own long tail keyword; For example, try adding words such as general – ‘best’, ‘free’, ‘be’, ‘on’, etc. with the actual keyword and you may get some possible good long tail keywords.
5. link optimization.
Is important in optimization of internal and external outbound links as well as to search for your visitors better navigation.
A critical link of optimization:
* Try an early message, when you connect to others. Include keywords in the right perspective, the message to an outbound link. ‘Appropriate meaning’ and values.
* Good clean internal structure and its link with the appropriate application of early commitment for help text. Eg “credit application” is an early message, compared with the “click here”
* If you use CMS then try permalinks. This way your keyword / subject links to own it will be worth more by the search engine.
6. image optimization.
If your site has many pictures you need to add them as too powerful. They can not be read by search engines. It very easy for people to read the image into meaningful interpretation. But the interpreter for the Web crawler process is completely different. Search Engine spiders can read the text but not images. Therefore, you must use some special tags for your image to give them some meaning.
Important element of image optimization:
* Alt Text: ALT text message or other message is describe your image when you mouse over. Images in your web page. Messages should be short but meaningful. You can use keywords that are relevant ALT. If your browser can not display some reason to use the ALT text in the image only.
* Filename: Always use the meaning of the image file name, a name such as “canon-optic-lens.jpg” instead of meaningless “DSC35678.jpg”. Collect images with the same name or a message similar to ALT.
* Image Name: Always use the title tag in a picture that shows tool tips when users move him move. Mouse over to the picture. Examples of images with the tag title: [img src = "http://imagelocation.jpg" ALT = "Image Description" = "Image"].
* Linked image: Whenever you want to link to your photos, use photos of your keywords. Text link Example: Use the “View the Canon Optic Lens” instead of “Click here to view”, is an early message.
